GLG News Analyses of the following article:

In a down economy, SaaS revenues rise

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Published at: www.computerworld.com

Saas Will Be Adopted More Broadly By Enterprises

February 5, 2009

GLG Expert Contributor

saas solutions have been around for going on 10 years now and the time is right to see broader and deeper adoption of this approach to application development and utilization. Lower risk processes like sales, marketing and HR have provided the first set of users to benifit from shorter implementation times, easier to use applications and functionality that is perpetually kept up to date. Now that enterprises are faced with doing even more with even less, saas will be considered as a replacement more mission critical internal business processes as well as customer facing applications.

SaaS Offers Three Benefits for Tough Economic Times

January 19, 2009

GLG Expert Contributor

SaaS offers three benefits that make it very attractive in these times: 1) No Capital Expense; 2) Variable Cost; and 3) Scalability. These benefits are tailor made to address the challenges businesses face now. We are undergoing major changes in national and global economies and at the same time there is also rapid advances in technology. Companies need to try out new business ventures and products to see which ones work and they need ways to manage the risks inherent in doing this. SaaS is part of how they can manage that risk.

Mark Frye, Vice President of Sales

Mark FryeVice President of SalesVENTURE TECHNOLOGIES, INC. 
          What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Why can SaaS revenue rise in a down economy?

January 19, 2009

SaaS represents "hard" cost savings to most businesses.  This is particularly true in small to medium organizations where IT management/spending conflicts with the ability to focus on primary business operations.

Paul MassieSenior Director Operations & ITYouSendIt Inc 
          What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Is SaaS Recession-Proof?

January 15, 2009

The SaaS business model provides an ongoing revenue stream through good times and bad.   Growth may slow during bad times, as customers become more reluctant to commit, but since no large capital costs are being incurred SaaS companies can do better than traditional license-based software companies during bad times.

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