GLG News Analyses of the following article:

LG Intros First Android Smartphone

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Published at: www.informationweek.com

LG Wise to Enter Android Market

September 21, 2009

GLG Expert Contributor

LG's announcement that they will provide devices for Android will change the mobile landscape yet again, as one of the largest worldwide manufacturers of handsets joins the Android rush. LG has a real opportunity to create a true inflection point in the market that could create serious competition to Apples iPhone and RIM's Blackberry dominance in the smarpthone world. They need strong operator support to do so, however.

David Croslin, President

David CroslinPresidentInnovate the Future, Inc. What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

LG Jumps on Android Bandwagon

September 17, 2009

LG is running down the same road as all the other device manufacturers. Deploy Operating Systems. Open an application store. Be sure your devices deliver exactly the same value as your competitor's devices. Commodization is coming.

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