Published at: www.businessweek.com
"Green" Telecom: More than Just Marketing?
February 22, 2008
Wireless vendors have begun marketing their telecom gear (base stations) based on metrics such as carbon footprint and energy efficiency. End-users might see this as a "feel good" move. Operators in emerging markets - where base stations may not have easy access to power - might see it as a necessity while those in mature markets simply want to trim their OpEx thanks to lower power consumption.