GLG Seminar: (NYC) Advertising Trends

Time & Location

Originally Presented: March 25, 2009 9:30 AM, New York

Presenter(s):

GLG Expert Contributors

Agenda:

  • How are consumers changing their media usage patterns and the amount they spend on various media?
  • What were the key drivers for growth in 2009 in light of the current economy?
  • What will be the key segments for growth in the next five years?
  • What are traditional media companies doing to leverage and exploit the shifting media landscape? ===Companies of Interest=== CBS, NBC, Newscorp, Meredith and NationalCinema

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About GLG Live Meetings

A program focused on educating business and investment professionals through seminars on current trends and core concepts in various industries. Detailed workbooks distributed at the Seminars provide educational reference materials for later review. GLG Live Meetings enable clients to increase thier own industry education by proposing new seminar topics or adding agenda terms to currently scheduled seminars.