GLGi: Beer Industry - Current Trends In Pricing, Volume, And Market Share

Time & Location

Originally Presented: August 16, 2006 9:15 AM, New York

Presenter(s):

GLG Expert Contributor

Agenda:

  • The competitive landscape: various brands, beer's positioning vs. other alcoholic beverages
  • The importance of branding, marketing, and promotions
  • International threats to domestic brewers from abroad and/or overseas opportunities for domestic brewers
  • How pricing and volume trends are affected in the industry

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