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Publicity ads on the Net and Tv, which one is more feasible?

January 5, 2009

Analysis of:The Internet's Cool, But TV Remains Ad King | www.informationweek.com

Publicity and Communication are basics business survival ways and the purpose of being global and grow up has made them adapt to time and trends. Among most used ways are Television and Internet. Advantages offered by one and another are disadvantages for each other. Even with technology breakthroughs and modern communication devices Internet has not been able to replace television, which continues to be most common and accepted publishing channel.

Fakes toothpastes can costs serious damages to a Brand

January 5, 2009

Analysis of:Fake Colgate recalled from shops | news.bbc.co.uk

A dangerous chemical were found in several toothpastes over the world. They were recalled to avoid and prevent people from using it. The Colgate Company recently recalled some fakes toothpastes from the stores around the world, how can this affect this brand? How can they prevent this again?

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