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Ebay delves into the outlet business

September 23, 2009

Analysis of:EBay introduces outlet section to its website to attract retailers | www.retail-week.com

EBay recently introduced eBay OUTLET on its UK site. This new addition to the eBay platform sells merchandise at up to 70% off retail prices from various brands that have their own shop-in-shop presence on the site. This marks one of the company's attempts to attract larger retail sellers to its site. Additionally, it is eBay's current foray into the very popular and saturated overstock market.

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