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Apple set to gain e-reader marketshare

October 14, 2009

Analysis of:E-reader sales soaring but Apple captures the buzz | www.totaltele.com

Apple is the company best know for designing superior human machine interfaces and intuitive graphical user interfaces. Apple successfully introduced an application delivery platform and a phone (iPhone, ipod Touch) that pundits were skeptical about. Experts argued about use of a touch screen keyboard for phone number or SMS or IM entry - but Apple came out with an excellent touch screen text entry that has taken over the market place. If any one can take on the e-reader market - it is Apple.

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