David Diamond

Mr. David Diamond

President, David Diamond Associates


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Council Member Biography

David Diamond is the President of David Diamond Associates in New York, NY since 2002. David Diamond Associates is a strategic marketing consulting firm with clients in the packaged goods, retail and marketing services industries. Mr. Diamond previously worked in emerging media and promotion as President of Emerging Businesses at Catalina Marketing, as CEO of Lamaze Publishing and as SVP of ActMedia. Prior to joining ActMedia, he had a 7 year career in packaged goods marketing at Procter and Gamble and Oral Research Laboratories (the maker of Plax). Mr. Diamond combines a deep knowledge of package goods and marketing services with a keen understanding of today's evolving retail marketplace. (This is me - Update Profile)


Employment History

2002 - Unspecified
President, David Diamond Associates
1996 - 2003
President, Emerging Businesses, Catalina Marketing
1990 - 1993
President and CEO, Lamaze Publishing Company
1988 - 1988
VP Strategic Planning, Oral Reserach Laboratories
1988 - 1990
SVP New Product Development, ActMedia
1983 - 1988
Brand Manager, Procter and Gamble

GLG NewsSM Analyses by David Diamond

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Electronic Coupons are coming soon

September 24, 2009

The Breakfast Wars: Starbucks Learns to Cook | www.nytimes.com

Electronic couponing is finally read to happen. The combination of the current economic climate, the willingness of key leaders (P&G< Safeway and Kroger) to make it happen and the maturity of the enabling technologies means that after years of creeping forward, electronic couponing is ready to dominate

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