Dean Bellefleur

Mr. Dean Bellefleur

founder, D-idea


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Member of the Industrial Council

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Council Member Biography

Dean Bellefleur is an international expert in the consumer packaging sector with considerable experience in food & beverage applications. Mr. Bellefleur's expertise stems from more than 25 years of experience that includes 20 years with the Tetra Pak Group, the global leader in aseptic liquid food packaging and processing company that included Alfa-Laval and Sidel. He held successive key roles in competitive intelligence, product management, converting and printing, new business development, processes and product portfolio management and project management while with Tetra Pak. Mr. Bellefleur has experience of working in Europe, North America and Asia. Since the launch of www.greenerpackage.com in 2009, he has been providing expert commentary on green packaging and acts a judge for sustainable packaging. Mr. Bellefleur founded D-idea in 2005, a firm providing consulting services in the container and packaging industry. (This is me - Update Profile)


Employment History

2006 - 2006
Senior Consultant for Egyptian Project, The Pac Group
2005 - Unspecified
founder, D-idea
1985 - 2005
Executive Expat, Tetra Pak

GLG NewsSM Analyses by Dean Bellefleur

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Give Flexible Packaging It's Due

October 15, 2009

Flexible packaging will return to growth in 2011 | www.europeanplasticsnews.com

Flexible packaging and convenience are converging at a staggering rate. Demands for greener packaging bodes well for flexible packaging as does the fact that there is no dominant supplier to the market. Seeking the path of least resistance by cannibalizing traditional packaging formats rather than waiting for better economic conditions is the fast track for flexible packaging.

SPX Seized the Window of Opportunity

February 27, 2008

SPX sees 2008 profit up on global energy demand | www.reuters.com

SPX`s acquisition of APV is a fine example of a strategic power play to gain market share from formable giants the likes of Tetra-Laval and GEA.  Timely executed the strategy takes advantage of a recognized need for higher heat exchanger efficiencies and an increase of installed base.  The deployment of the strategy included the recruitment of ex Alfa-Laval Global General Manger Market Unit for Vegetable Oil Technology, Charles Ruben, a commendable manoeuvre.