Mr. Jay Chinnadorai
Managing Director, Sumtotal.com Ltd.
Member of the Technology Council
Council Member Biography
Jay Chinnadorai is the Founder and Managing Director of Sumtotal, a strategic consultancy specializing in the converging sectors of device, media and networks. He specializes in IPTV, Connected Devices, Contactless Technology and WiFi and WiMax technologies. He has worked for clients including British Telecom, Siemens, Philips, Sony and start-ups in Europe and the US. He is experienced in advising blue chip companies, including the BBC and Thames TV for the launch of the UK Gold channel. Previously, he was the Vice President at Sony Europe, and was responsible for network services, and developing start-up businesses; Marketing Director at Thomson Consumer Electronics. He is a member of the Marketing Society. (This is me - Update Profile)
Employment History
- 2004 - Unspecified
- Managing Director, Sumtotal.com Ltd.
GLG NewsSM Analyses by Jay Chinnadorai
GLG News is now G+ Insights
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G+ is a community for professionals, academics and entrepreneurs to connect through online discussions and in-person meetings. You will continue to see G+ Insights (formerly GLG News) here as well as on the G+ website, where you can share and discuss the G+ Insights you read.
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Video consumption is entirely different to that of Audio
April 13, 2007
Jobs Unlikely to Push for Lift of Video DRM | news.yahoo.com
- Video consumption is very different to that of Audio
- Mutliple audio devices already exist which can play the same digital download
- Audio has single ubiquitous codec (MP3) whereas on the video front multiple codecs exist
- The rental model has always existed for video -
The Mobile is personal - so generic Ads will be a tough pill to swallow
April 13, 2007
Study says consumers may accept ads—in exchange for free content | www.rcrnews.com
- The mobile phone is 'personal'
- Ads need to be very targeted
- Generally the mobile is an 'intruder free' space so unlikely to welcome adverts
- Could work with a consumer 'pull' rather than Advertiser 'push' model
GLG Study Groups with Jay Chinnadorai(?)
| Study Group Name | No. Members |
|---|---|
| TMT Council Members in Member Programs | 18316 |
| Technology Council Members in Member Programs | 9587 |
| Digital Media Distribution Experts | 605 |
| IPTV Experts | 188 |
| GLG Leaders in the Technology Council | 133 |
GLG Live Meetings with Jay Chinnadorai(?)
Jay Chinnadorai has not participated in any GLG Live Meetings.
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