Jiri Svoboda

Mr. Jiri Svoboda

Chief Executive Officer, MEDIAEDGE:CIA CZECH REPUBLIC, S.R.O.


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Member of the Media Council

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Council Member Biography

Jiri Svoboda is Chief Executive Officer at Mediaedge:cia Czech Republic, the leading media agency in the Czech Republic. He is board member at MEC and oversees the whole business of the agency, which covers over 300 clients, including 10 clients from the TOP 20 media investors in the CR. He led his team to number of international awards, including several shortlists at Media Lions Cannes festival. He began his career at the time when the advertising industry entered the Czech Republic. Jiri established, co-owned and led the local advertising agency for over 9 years. At this stage he was responsible for the whole business strategy as well as for the key agency clients. Jiri joined the media planning and buying industry at the end of '90. His knowledge of the market and client developed on different account management and client service positions and he successfully completed the Media Lions program at London Business School in 2001. (This is me - Update Profile)


Employment History

2006 - Unspecified
Chief Executive Officer, MEDIAEDGE:CIA CZECH REPUBLIC, S.R.O.
2003 - 2006
Deputy Managing Director, MEDIAEDGE:CIA CZECH REPUBLIC, S.R.O.
1999 - 2003
Account Director, THE MEDIA EDGE PRAGUE
1990 - 1999
Co-owner, NBBA

GLG NewsSM Analyses by Jiri Svoboda

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