Mr. Louis Bilka

President, Communications Two Group


          What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Member of the Media Council

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Council Member Biography

Louis Bilka is the President of Communications Two Group, a direct response consulting and advertising agency. He is responsible for recommending and implementing mailing list, credit card inserts, newspaper inserts, space advertising, radio and television spot buying and infomercials. Communications Two Group also purchases printing services for its clients. Mr. Bilka has over 30 years of experience in direct response marketing and has extensive experience in the publishing industry. Previously, he was the Senior Vice President at P&L Direct Marketing Group, Vice President of Scott Publishing Company, Business Manager of Natural History Magazine and at Downe Communications served variously as Vice President of Downe Publishing, Ladies Home Journal, CFO of Family Weekly (USA Weekend) as well as Vice President of Downe Merchandising Company specializing in producing catalogs for some of the major airlines. (This is me - Update Profile)


Employment History

1990 - Unspecified
President, Communications Two Group
1984 - 1990
Senior Vive President, P&L Direct Mkt. Group

GLG NewsSM Analyses by Louis Bilka

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Selling Magazine Subscriptions on Mobile Devises

May 10, 2011

Condé Nast to Sell Subscriptions on iPad | www.digidaydaily.com

This analysis deals with the use of mobile devises to sell magazine subscriptions, changes in revenue models, the good and bad points of going after this type of audience.

GLG Live Meetings with Louis Bilka(?)

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