
Principal, Richard Hine
Member of the Media Council
Richard Hine is a Novelist, Ghostwriter and Marketing Consultant with over 20 years of experience in advertising and media. Through September 2006, he was Vice President/Marketing at The Wall Street Journal, responsible for advertising sales marketing, research and business development where he oversaw the marketing campaign behind the launch of Journal's Weekend Edition in 2005. Previously, Mr. Hine spent 10 years at Time Inc, most recently as Publisher of Time's Latin America edition, overseeing advertising sales and circulation. While at Time, Mr. Hine was the recipient of the Time Inc. President's Award, the company's highest honor for his work on the Time and CNN Latin American Leaders for the New Millennium program, an integrated advertising opportunity developed in print, TV and online platforms. His debut novel Russell Wiley Is Out to Lunch, described by Booklist as "wry and incisive satire," was published in October 2010. (This is me - Update Profile)
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The "Good News" About Newspaper Circulation: Down Only 9%
April 27, 2010
Like Newspaper Revenue, the Decline in Circ Shows Signs of Slowing | www.editorandpublisher.com
The rate of circulation declines in US newspapers is slowing, which these days is considered good news.
Why "Traditional" Media Are Doomed
June 25, 2009
Microsoft's Steve Ballmer: Traditional media will not bounce back | www.guardian.co.uk
Microsoft's Steve Ballmer is the 2009 Media Person of the Year. He says that traditional media can no longer succeed by replicating their print content online. If you want to reach consumers online, "static content won't cut it." That's why the old approaches are doomed to fail.
Will Online Readers Buy Into Steve's Brill-iant Idea?
June 25, 2009
Journalism Online: The Answer to the Paid-Content Question? | www.editorandpublisher.com
Steve Brill's new startup Journalism Online is promising newspaper publishers big money from online readers -- $110 million in two years for a newspaper with a print circulation of 1 million and an online audience of 20 million. Will he succeed? And if he does, will you be one of the few people willing to pay to read the story?
Can Newspapers Morph Into "Fearless Vampire Killers"?
June 24, 2009
WSJ publisher calls Google ‘digital vampire’ | www.crainsnewyork.com
The days of free newspaper content on the internet may be coming to an end... but only if consumers can be persuaded to pay.
WSJ.com Increases Traffic and Reinforces Roadblocks
July 4, 2008
WSJ.com Enjoying Significant Bump in Traffic...With Subs Intact | www.mediaweek.com
With unique users up 94% and total page views up only 45%, it's clear that wsj.com has found more ways to introduce non-subscribers to the frustrations of its site
| Study Group Name | No. Members |
|---|---|
| TMT Council Members in Member Programs | 18316 |
| Media Experts in GLG Member Programs | 4950 |
| Online Advertising Experts | 639 |
| Online Advertising Experts (North America) | 472 |
| Print Advertising Market Experts | 254 |
Richard Hine has not participated in any GLG Live Meetings.