Mr. Steven Harnsberger
Principal, Freestyle Digital Media
Member of the Media Council
Council Member Biography
Steven Harnsberger is President, SHI Digital, a consultancy in online video & the over-the-top digital distribution of movies, TV and premium video. Mr. Harnsberger is also the Principal at FreeStyle Digital Media, licensing movies to the digital & cable VOD leaders. He is a streaming media expert. For four years, he was VP Strategic Business Development at Sonic Solutions, specializing in DVD, a white label digital movie platform (CinemaNow) which BlockBuster, Sears & BestBuy use. He executed the first digital deals with CinemaNow, Amazon, Google & Yahoo. Mr. Harnsberger spearheaded the first STB DVD/DVR with SA & the first "TiVo To Go" product. Steve has 12 years in digital media including mobile, 3D, wireless, portables, PC, netbooks, tablets, DVR, DVD, BluRay, kiosk DVD rental, digital music, and broadband video. He consults in new media focusing on disruptors: Netflix, Coinstar RedBox, GoogleTV, AppleTV, Boxee, WD Live & Roku. Companies he follows are Walmart, BestBuy, Reald 3d, Rovi, Cisco, Samsung, Amazon, Warner, Sony, MicroSoft, DirectTV, EchoStar, Comcast, Apple, Sonic. (This is me - Update Profile)
Employment History
- 2010 - Unspecified
- Principal, Freestyle Digital Media
- 2008 - Unspecified
- President, SHI Digital
- 2008 - 2008
- EVP Business Development, TAVI USA
- 2004 - 2008
- Vice President- Strategic Business Development, SONIC SOLUTIONS
- 2001 - 2003
- VP Business Development, NetTV
- 1991 - 2001
- VP International Sales, KINETICO INCORPORATED
- Unspecified - 2004
- President, STRATEGIC BUSINESS PARTNERS, LLC
GLG NewsSM Analyses by Steven Harnsberger
GLG News is now G+ Insights
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G+ is a community for professionals, academics and entrepreneurs to connect through online discussions and in-person meetings. You will continue to see G+ Insights (formerly GLG News) here as well as on the G+ website, where you can share and discuss the G+ Insights you read.
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Hulu Stuck Between a Rock and the Entertainment Industry
January 28, 2011
Hulu Reworks Its Script as Digital Change Hits TV - Hulu Online Cable Move? | online.wsj.com
Hulu is trying to reinvent itself as a paid service, either as a SVOD provider or a replacment cable service . Because of conflict between the Board of Directors and its management, there is little chance that Hulu will ever be able to offer a subscription TV service like the one discussed in this article.
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$30 Premium VOD is the Biggest Loser
November 17, 2010
Let's adapt to changing dynamics - Hollywood's answer: $30 Premium VOD | www.appmarket.tv
Studios are getting squeezed by torrid growth of kiosks and NetFlix, so they are trying a new $30 premium VOD windows.Its simply a bad idea and threatens to undermine the theater owners while alienating consumers. The recession has driven consumers to find lower cost entertainment options, this one won't work.
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Hollywood Internet Movie Download Sites - Still Looking for a Business Model
November 6, 2009
(Hollywood) Industry Slowly Embracing New Media | www.hollywoodreporter.com
Good article - the ugly truth about digital movies on the web is that no stand alone digital video content service makes money today, not CinemaNow (Sonic Nasdaq SNIC), Amazon, Vudu, or BlockBuster. The business model is missing, the revenue share small and the demand absent.Many have tried and failed including: Intertainer, MovieLink, Akimbo, Moviebeam - even CinemaNow was sold because it could not make money. The digital movie business model is broken....
GLG Study Groups with Steven Harnsberger(?)
| Study Group Name | No. Members |
|---|---|
| TMT Council Members in Member Programs | 18316 |
| Media Experts in GLG Member Programs | 4950 |
| Semiconductor & Component Experts | 712 |
| Digital Media Distribution Experts | 605 |
| Semiconductor Experts | 585 |
GLG Live Meetings with Steven Harnsberger(?)
Recent Seminars
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February 24, 2009 | Boston
GLG Seminar: (BOS) Demand Trends for Streaming Videos
GLG Webcasts & Teleconferences
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