Luxury Retailer

Retail organizations focused on selling limited distribution, high-quality, high-status products at full retail price. Their business model includes elements such as: commission sales associates, high levels of marketing (generally direct mail catalogs) and event expense, CRM (customer relationship management programs), low merchandise density per square foot of selling space and high average unit retail price. The products they offer are generally either exclusive to them in the U.S., store private label, or limited in distribution to 400 or fewer retail outlets in the U.S.