GLG News by Domestic Print White and Yellow Pages Advertising Experts

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

‘There Is No True Leader in Local Search’?

June 18, 2007

comScore Reports Growth in Internet Yellow Pages Searches | www.comscore.com

I had an email exchange with comScore this morning based on yesterday’s press release. I was told that yesterday’s numbers are only “IYP” and not “Local Search” (see the July, 2006 data). While this takes us down the circuitous path of definitions that are no longer really meaningful, it also raises some basic questions about what’s included and what’s not.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

FTC Looking at Everyone’s Deals Now

June 18, 2007

FTC Examines Web-Ad Deals Involving Microsoft, Yahoo | online.wsj.com

The WSJ is reporting on the Federal Trade Commission’s examination of Microsoft’s intended acquisition of aQuantive and Yahoo’s deal with RightMedia.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

E-Commerce Slowing, Internet Influence Growing

June 18, 2007

Online Sales Lose Steam | www.nytimes.com

Here’s a story from Bob Tedeschi in today’s NY Times that shows e-commerce growth is slowing. This slowing should not be confused with the influence of the Internet on consumer purchase behavior, which is growing and will continue to grow (including in mobile). What we’re talking about here is the “location” of the transaction, which overwhelmingly will be in a local store today and in the future.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

LiveDeal Bought by YP.com Owner

June 11, 2007

YP Corp. Acquires LiveDeal and Goes Hyper-Local | home.businesswire.com

In something of a surprise (to me), classifieds site LiveDeal has been acquired by publicly traded YP Corp., which operates YP.com.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Newspapers, HotJobs and Yahoo!

June 11, 2007

As Yahoo Paper Partners Increase, Hearst Builds Sales Center for HotJobs | www.clickz.com

ClickZ’s Kate Kaye reports on news coming out of the Deutsche Bank Media and Telecommunications Conference in New York about more progress and developments for the Yahoo!-newspaper consortium.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Yahoo!-Facebook Talks on Again?

June 11, 2007

Yahoo to buy Facebook? | blogs.guardian.co.uk

Read/WriteWeb reports on a rumor from the UK publication the Guardian that the rumored Yahoo!-Facebook negotiation is on again. That’s a rumor within a rumor of course.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Is Microsoft Like the Frustated Home Buyer?

May 21, 2007

Microsoft To Acquire Online Marketing Firm aQuantive For $6 Billion | searchengineland.com

Since Friday’s staggering announcement of Microsoft’s $6 billion acquisition of aQuantive a number of people have remarked and written that the price tag was way too high.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Microsoft Takes CareerBuilder Stake

May 14, 2007

Microsoft Acquires Equity Stake in CareerBuilder | www.prnewswire.com

In a very interesting development, Microsoft has taken a 4% equity stake in number one jobs site CareerBuilder. That means Tribune and Gannett own just over 40% and McClatchy, which recently joined the Yahoo! newspaper consortium has just under 15%.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

RippleTV: Local Digital Display Network

May 14, 2007

Ripple Introduces Ripple Ad Center Online Ad Tool | www.prnewswire.com

Ripple TV is a local digital display out of home network that is starting to aggressively expand. It’s a very interesting business made more interesting by today’s announcement of a self-service ad product: Ad Center. Think AdWords meets SpotRunner.

Greg Sterling, Principal

Greg SterlingPrincipalSterling Market Intelligence What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

WSJ: MSFT to Buy Yahoo! — Again

May 4, 2007

Microsoft's Deal Dance With Yahoo | online.wsj.com

 

The Wall Street Journal is reporting that Microsoft is in talks (again) to acquire Yahoo!

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