GLG News by Radio Advertising Experts (North America)

Louis BilkaPresidentCommunications Two Group What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Selling Magazine Subscriptions on Mobile Devises

May 10, 2011

Condé Nast to Sell Subscriptions on iPad | www.digidaydaily.com

This analysis deals with the use of mobile devises to sell magazine subscriptions, changes in revenue models, the good and bad points of going after this type of audience.

James MeyersChief Executive Officer Alpha Media What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

The Multichannel Cord Cutting Mystery

February 8, 2011

Hulu Reworks Its Script as Digital Change Hits TV - Hulu Online Cable Move? | online.wsj.com

1. To what extent does the "cord-cutting" phenomenon present a credible threat to the pay TV industry; or has the trend been oversimplified, overhyped and overstated.2. The digital terrestrial transition of 2009 drew many former over-the-air only viewers into the pay TV fold as the multichannel players, such as Comcast, Time Warner Cable and DISH, offered great incentives.

Nigel Carr, Senior Vice President--Director of Brand Planning

Nigel CarrSenior Vice President--Director of Brand PlanningTHE CRAMER-KRASSELT CO What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

AT&T-the real issue: appalling customer experience--cool gadgets just a band-aid

May 16, 2010

AT&T Looks Beyond the iPhone for Growth | online.wsj.com

1) at&t has to make a massive investment to fix a totally inadequate wireless network.2) locking new iphone users into contracts which many are not satisfied with (due to their crappy wireless network) isnt enough to stem wireless customers losses. 3) the elephant in the room--a horrible dsl customer experience--they must be bleeding at a massive rate there. desperate attempt to get revenue: blame every failure on in-home wiring and charge customers for call-out without fixing the problem...

Alan Albarran, Professor and Director

Alan AlbarranProfessor and DirectorUNIVERSITY OF NORTH TEXAS What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Radio Industry Revenues to Grow in 2010? Reality Behind the Numbers.

March 24, 2010

BIA/Kelsey: Radio Revs Will Rise In 2010 | www.radioink.com

A new BIA/Kelsey quarterly report on investing in radio indicates the industry will finally see some growth in 2010,  to $13.9 billion.  What does this number really mean?

Alan Albarran, Professor and Director

Alan AlbarranProfessor and DirectorUNIVERSITY OF NORTH TEXAS What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

FCC Chairman Outlines Broadband Plan; Suggests Priorities for Agency

February 17, 2010

FCC Plans for 100M Bps to 100 Million Households | www.pcworld.com

FCC Chairman Julius Genachowski laid out plans for a much improved national broadband infrastructure earlier this week. The speech, one of the first by the new FCC Chair, indicates one of his main priorities and gives an indication of what might not be on the mind of the regulatory agency.

Alan Albarran, Professor and Director

Alan AlbarranProfessor and DirectorUNIVERSITY OF NORTH TEXAS What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Pandora's New Revenue Strategy--Impact on Radio

February 2, 2010

Pandora launches new small business initiative | www.rbr.com

Pandora is targeting small and medium-sized business with a new advertising strategy to reach consumers across multiple platforms, Given Pandora's success, how might this impact the radio industry?

James MeyersChief Executive Officer Alpha Media What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

NBC Universal: Comcast’s Bargain Deal

December 3, 2009

Comcast, GE form new NBCU joint venture | www.telecompaper.com

The NBC U deal moves Comcast into the group of top 5 cable channel owners, alongside The Walt Disney Company, News Corporation, Time Warner and Viacom. The NBC broadcast network and its 10 owned and operated stations contribute a mere 10% of the new NBC U JV's pro-forma annual cash flow.

Alan Albarran, Professor and Director

Alan AlbarranProfessor and DirectorUNIVERSITY OF NORTH TEXAS What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Lots of Layers in Potential GE-Comcast Deal

December 2, 2009

GE, Vivendi Forge Tentative Deal on NBC Stake | online.wsj.com

Now that General Electric and Vivendi have successfully negotiated a price for Vivendi's interest in NBC Universal, a pending announcement on a Comcast-NBCU acquisition is imminent.  The combined entity will be a huge conglomerate, with many questions about what the final company will look like.

Alan Albarran, Professor and Director

Alan AlbarranProfessor and DirectorUNIVERSITY OF NORTH TEXAS What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Spain's TV Slump Indicative of Tough Economy

October 16, 2009

Spain’s TV ads through a big slump | www.rapidtvnews.com

The weakening advertising economy in Spain is the direct result of an economy struggling with recession and also reflects shifts in consumption patterns involving new media.

Alan Albarran, Professor and Director

Alan AlbarranProfessor and DirectorUNIVERSITY OF NORTH TEXAS What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.

Will Marvel Boost Disney's Future?

September 1, 2009

Disney Nabs Marvel Heroes | online.wsj.com

In a surprising deal the Walt Disney Company agrees to acquire Marvel Entertainment for a hopping $4 billion in a cash and stock transaction.

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